Measuring results and why you're probably getting it wrong

Measuring results and why you're probably getting it wrong

While measuring your results is critical to understanding where your business is and where’s it’s going, I want to touch on another aspect of measurement. The first and only true measure of business success is not what we get from our customers, it’s what our customers get from us. So, we’ve also got to become more professional at understanding how our customers see and measure results.

First, design your business - then grow into it

First, design your business - then grow into it

Thomas Watson, the father of IBM, was once asked how he built his company into the structure it became – because, he said, “I planned that structure from day one”.

Most small businesses, if they have a structure, build it only to suit their current needs. Consequently, a few people are designated to fill all the roles so the structure is defined by the individuals and not by the tasks they do. As this becomes ingrained over time it becomes difficult, if not impossible, to separate the two.

Defining Your Brand

Brand is not what you are, it’s WHAT YOU DO, for the RIGHT PEOPLE!

Defining Your Brand

What Do You Do?  In many cases, your success will be determined by how accurately you can define what business you’re in. It has to be presented from your customer’s view – they need to know WIIFM (What’s In It For Me!)

What's The Time Mr Wolf?

What's The Time Mr Wolf?

In working with business owners as they strive to get the most out of their operations and, at the same time, try to create a degree of personal balance, I’m often confronted with the response – “but I just don’t have the time to do it all!” Does this sound like you?

Chance favours the prepared mind. The more you practice, the luckier you become.
Richard Branson

ARE YOU READY TO TRANSFORM YOUR BUSINESS AND MOVE TO THE NEXT LEVEL?

Step 1: Take your FREE 20/20 Business Insight Assessment NOW!

Get a real handle on where your business is today, and see how it compares with the “best in market”.
You’ll quickly discover which areas of your business need the most urgent attention…

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